How To Find Content Writers

How To Find Content Writers

Producing consistent, valuable content is one of the best ways to increase your brand’s visibility and drive conversions. But, it is also an area people struggle with the most. Hiring writers to create that content for you seems like a great solution. 

And it can be – if you know how to find and hire solid writers who can meet deadlines and produce great content on a regular basis. I’ve also found that it makes pretty much any company out there look bigger on budget.

I am going to share how to find and vet solid writers so you can develop a consistent content marketing plan that helps build your brand awareness, increases your thought leadership status, and actually helps drive leads for your business.

Finding a good writer is a struggle, but not for lack of supply. There are thousands upon thousands of freelance writers who make a living creating good content. The key is finding the good ones. 

Here Are A Few Places To Start Looking.

LinkedIn Network

Finding people you already know who write is one of the best ways to avoid hiring fake writers who stuff links. In the top search bar of LinkedIn search for words like writer, content marketer, and copywriter.

This search will quickly show you all the people you are connected with who write content. Scope out their profile and look at some of their work. If their writing style fits with your brand, look to see if they freelance. Or, shoot them a message and ask.

Upwork

This is formerly called oDesk .Freelancers are available to do one time or long term jobs through this platform. There's a qualified person available to create your content, no matter what you need written.

Set your budget and let candidates submit their proposals to you.

In Your Own Ranks

One of the keys to being productive is learning to delegate. Just because you don’t have time doesn’t mean others in your organization (or family!) don’t. Ask around to see if anyone in your company likes writing and has the bandwidth to take on a few articles a month. If you can find two or three people interested, you can split up the responsibilities even more.

Text Broker

Search engines like to see fresh content, updated regularly, and with the competitive rates you'll be able to get more content for your money, allowing you to stay updated online and keep the search engines happy.

Craigslist

What can't you find on Craigslist? Search here and you'll find anything and everything, including a writer to create content for you! One of the best parts about hiring locally through Craigslist is that you have the option of having meetings with your writer in person to discuss projects.

Google

Your first step should always be to type the writer’s name into Google and see what pops up. You should see all their social profiles, other places they have written, and you might even see a 

Google graph result, like this one for Scott Gerber:

There are a couple things you should be looking for  first, if  they have any Google results. Second, the quality of results come up.

For Scott Gerber, all the pictures look like professional head shots. He has written a few books, he has a Wikipedia page, and the top search result is his website. This looks good. He appears to be a real person, and quite a catch as a guest blogger.

A few red flags to look for:

• No Google results.
• A super common name, making it difficult to find them.
• Accounts on sites you don’t trust, such as spam or hacker sites.
• Inconsistent info, different ages, different start and end dates at companies, etc..

Essayroo

Regardless of your topic or timeline, EssayRoo's team of professional writers will produce quality content when you need it. Each writer is an authority on the topic they cover, so you'll get relevant, premium writing.

Vetting Writers

Finding the writers is only half the battle. You also need to make sure you are hiring real people who know what they are talking about – and who won’t stuff in links to their own clients, essentially getting double paid for the same article. Not cool, and terrible for your site.

MyAssignmenthelp

MyAssisgnmenthelp.com, are here to provide class-apart assignment help services to the students in Australia. It’s been over a decade we have been offering online assignment help in Australia. 

We cater to thousands of students in Sydney, Melbourne, Perth, Brisbane, Adelaide, Darwin, etc on regular basis. We have a pool of proficient native assignment writers from Australia.

Their experts have answer for all the queries of the students who often wonder “Can anyone do my assignment in Australia”. We aim at guiding students to attain academic excellence.

Hire Freelancers

Finding freelancers can be frustrating, and it takes forever to find that one diamond in the rough that fits with your brand just right and doesn’t drop of the face of the earth right before deadlines. While it can take a while to find the right fit, it is worth the struggle.

Here are a few places to look:

• Freelancer
• Elance
• Blur
• Problogger Job Board
• FlexJobs

 

Outreach

 It is as simple as putting out a statement saying Hey, we are looking for writers can be quite effective. Write a post on your blog, share it on Twitter, Facebook, and Google+, and ask your employees and partners to do the same. For best results, make sure you make it simple to contact you.

Also, consider adding a page or section to your “About Us” page for writers who may be looking to contact you. A simple “Want to write for us?” contact form can be highly effective if your blog gets good traffic.

UK Writings

When you're looking for a writer, you don't want just anyone creating your content. You want someone who knows exactly what they're talking about. What's so great about UK Writings is that they'll partner you up with one of their professional writers who's also an expert in your topic.

Social Accounts

Social media makes it easier than ever to research writers before you hire. The biggest thing to look for is anything that look suspicious. Do the pictures look fake? Are there only a few updates? (This could be because of privacy settings.) Dig in and see what you can find – and remember to go past the first few pages. The red flags might be buried a year or two back.

Accounts to look into:

• The Big Three (Facebook, Google+, Twitter)
• Tumblr
• LinkedIn
• Contently
• Flickr

 

People Per Hour

You're just a few steps away from hiring the perfect writer for your needs through People Per Hour. No matter what type of content you need written, you can find someone here who knows exactly how to get the job done.

Boom Essays

 

When you request the services of Boom Essays, you'll be paired up with a content writer who is a professional in the same industry. This means your writing will always be relevant, in context and be written with authority.

How To Find And Hire A Professional Content Writer

 Whoever you ultimately choose to do your writing will become the voice of your business, through their content. And, although they may remain anonymous themselves, your company name will be attached to anything they produce.

 For that reason, you'll want to ensure you take your time and hire the perfect candidate to do the job. Hiring the professional content writer is a major issue because in that time content writers demand is very high. 

Create a Detailed Job Description

When you post your job requirement on these sites, be as detailed as possible.

Describe even minor requirements and use reference articles to give writers a clear idea of what you’re looking for.

For example, I found this job post on Upwork by NicheHacks Private Mastermind member Al-Amin (Marketever)

It’s a pretty detailed job description that gives the applicants a fair idea of your requirements.

I would probably add a couple of article links from competitors or my previous sites for benchmarking.

 The Writers Should  Write In A Conversational Tone

No one likes reading boring essays or instruction manual type articles.

Blog content needs to be written in an engaging and conversational tone that talks directly to the reader.

Experience Is Essential

When it comes to experience, an understanding of the businesses and niche is equally, if not more important than writing experience. Sure, someone may be a great writer in a certain area, but can that excellent writing be translated into your specific field? Writing needs to sound organic, and the author needs to sound like they know what they're talking about.

 Someone may very well be great at writing automotive content, but when it comes to the health and beauty industry, their written voice sounds robotic and unnatural. Readers can tell when someone either isn't interested in the topic or doesn't know that much about it, and if you're trying to promote your business with written content, the author has got to be an authority on the topic.

 A candidate may have experience in the field that isn't directly writing experience – perhaps they didn't write about beauty products, but they were a makeup artist for some time. That sort of hands on experience is a great asset to have, because the writer has a firm grasp on the products and the audience, and will actually know the field they're writing about.

Use Online Platforms To Find Who You Need

There are plenty of online tools and resources available to make the search and hiring process as simple for you as possible. Attract qualified candidates and hire the best one that fits your needs with the help of these websites:

You Get What You Pay For

Price usually determines what you'll be able and willing to get in the end. The latest news is that an incredibly unbelievable writer is likely going to charge you more for content than someone who's middle of the road or even just starting out. Of course, you'll need to stick to your budgetary limits, so work within them to find someone who meets all of your needs.

Students fresh out of school, without much experience are a great option, because they're eager to work and make a name for themselves. They'll likely work hard to prove themselves to you, and build up their resume for the future. Of course, you'll want to check their work before giving them a final thumbs up to produce your content. If you've given them a written test or interview with word limitations, Easy Word Count is a quick way to see that they've stuck to those limits.

And, when you want to clarify the parameters of the different types of plagiarism to make sure none of that has happened, Australian Help or Academized are great references. If they've had to use any citations throughout their content, use Cite It In is the easiest way to check that they've done everything properly.

So That’s It ,You Have All You Need To Get Great Writers